Genco Legal®

Subscription General Counsel Support

For Healthcare & Technology

Delivering the expertise, strategy, and infrastructure to help your business grow with confidence. A Division of QPWB Law.

The GenCo Difference

General Counsel For Companies Operating On Innovation's Edge

AI Technology Companies

Navigating Evolving Risks In A Growing Industry

Value Based Care Orgs

Experiencing Shifts In Market & Regulations

Provider Groups & MSO's

Needing Enterprise-Wide Compliance

SAAS & Technology Platforms

Handling Sensitive Data & Experiencing Rapid Growth

Growth Stage Companies

Preparing For Successful Deal Diligence

In the Age of Artificial Intelligence

Experience Matters More Than Ever

GenCo combines the power of QPWB’s experienced corporate healthcare & technology attorneys and a higher standard of caring. A core pillar of GenCo’s founding in 2014, Lawyer Differently® has been our mission to change the legal industry for the better, for clients and staff alike.

Experience what it means to Lawyer Differently® today with steady legal leadership and sound judgment on the decisions that matter most.

Contract Review & Negotiation

Compliance & Regulatory

Corporate Governance

Human Resource Matters

Pre-Lawsuit Liability

From the Founder of GenCo Legal,
the First Legal System for AI Governance

General Counsel Support

A Service Model Built for Your Business

GenCo’s revolutionary General Counsel model was built with the recognition that legal progress requires sustained engagement over time. Our 90-Day framework allows for assessment, implementation, and measurable results, offered at the predictable convenience of a scalable subscription model. 

Why Choose

Subscription General Counsel

Your General Counsel Support Team works directly with your leadership to deliver high-level legal support, tailored to the needs of your business.

Harness Executive Level Legal Advice

General Counsel Support

Instead of reactive support, the team works proactively to transform your legal functions – protecting you from risk and creating opportunities for strategic growth.

Proactive Support, Predictable Spend

Businesses Win With

Operational Legal Leadership

Industry-experienced partners and tech-savvy associates navigate your day-to-day operations to protect and accelerate your business, leveraging AI productivity tools for enhanced client satisfaction.

Handling The Risks That Matter Most

Get Your Time Back From Managing Outside Specialists

The Certified Specialist Network

GenCo Legal has partnered with Certified Specialists, experts in niche legal, compliance, insurance, and PR disciplines, professionally vetted and offered at preferred client rates.

A Broad Array of Supported Services

On Artificial Intelligence In The Legal Industry

"The legal field is using AI in 3 ways:


  1. They're not using it
  2. They're using it, not telling you, but charging you the same to do the work they're really doing in a quarter of the time
  3. They're not understanding that their team is using it without their knowledge or permission 

At GenCo, we're leveraging AI safely and transparently to get you the best outcomes. "

Bryan Rotella

Founder & Managing Partner, GenCo Legal®

Committed to Ethical AI Use

At GenCo Legal, we believe that the more efficient your legal provider is, the more value you receive. To best serve our clients, we must evolve along with our rapidly changing technological landscape.

That’s why our firm has chosen to embrace the use of Artificial Intelligence-enhanced tools that take away the routine/rote/repeatable work, letting us get to the details that matter for your case. 

It's All About DIFFERENT®

The QPWB Advantage

Combining the power of scale and the precision of local insight, QPWB is changing the narrative on what it means to provide full-service legal support. Find the support you need, where you need it, backed by a network of 600+ attorneys who do things differently.

What Clients Have To Say About GenCo LEGAL®

In the world of healthcare and tech, it’s important to have a sharp legal focus. At Genco Legal, we’re committed to strive for the best outcomes for your business.